Nigerian singer-songwriter and fashion icon Adekunle Gold has added another feather to his cap by collaborating with Adidas on their latest streetwear range, the LFSTLR collection. The collection, which was launched on September 12, 2023, is a reimagination of football jerseys for some of the world’s leading clubs, including Manchester United, Real Madrid, Juventus, and Bayern Munich.
Adekunle Gold, who is a Manchester United fan, was one of the creative leads and stylists for the club’s streetwear range, which features a red and black color scheme, a graphic print of the club’s crest, and a slogan that reads “Live for the Streets”. The singer expressed his excitement and pride in being part of the project, saying that he wanted to create something that would appeal to both football fans and fashion lovers.
“I’m honored and grateful to be working with Adidas on this amazing project. I’ve always been a fan of Manchester United and Adidas, so this is like a dream come true for me. I wanted to create something that would reflect the passion and spirit of the club, as well as the style and culture of the streets. I hope people will love it as much as I do.” Adekunle Gold said in a statement.
The LFSTLR collection is not only a showcase of Adekunle Gold’s talent and creativity, but also a celebration of his success and achievements in the music industry. The singer recently released his fifth album ‘Tequila Ever After’, which has been praised for its musical quality and appeal. The album features collaborations with other Nigerian artists such as Simi, Davido, Wizkid, and Tiwa Savage. The album also includes the hit singles ‘Sinner’, ‘High’, and ‘Okay’.
The LFSTLR collection is available on the official website of Adidas, as well as on selected online and offline stores. The collection is expected to sell out fast, as it has already generated a lot of buzz and hype among fans and celebrities alike. Some of the celebrities who have shown their support and admiration for Adekunle Gold and the collection include Burna Boy, Olamide, Yemi Alade, Falz, and Don Jazzy.
Adekunle Gold has proven once again that he is not only a talented musician, but also a fashion forward visionary who can inspire and influence people with his style and charisma. He has truly made Nigeria proud with his involvement in the Adidas LFSTLR collection.