The Popularly known Italian Sports car Maker Ferrari renewed its partnership with German Sports goods Maker PUMA for its racing division.
PUMA will become its premium partner with the deal kicking into action from Next year. The deal’s worth wasn’t mentioned by Scuderia Ferrari following the official announcement on Sunday 17th of September 2023.
The Statement reads, “In the Next year, PUMA will also continue to be the licensing partner for Ferrari branded products and the supplier of F1 team and racewear for Ferrari.”
The renewal of the deal interprets a longer continuation and collaboration between the two top Companies. The partnership between these two companies has kicked off since 2005 and will continue until next year.
Puma has been responsible for providing Ferrari’s F1 team with Sportswear, footwear, and other accessories.